Twist Museum, The Museum photo #2
Twist Museum, The Museum photo #3

Twist Museum, The Museum

Location pin

, London, W1C 1DH - 

  • Users

    Up to
    300 guests

  • Table with chairs


  • Delivery truck

    External Catering

Developed in collaboration with artists, neuroscientists and philosophers, Twist Museum is an immersive experience that explores – and puts to the test – the power of your mind in experiencing the world around you.

Explore the joy and wonder of illusion. Step into mind-altering immersive rooms, get up close and personal with unexpected interactive illusions, and discover how your brain interprets reality. Can you see colours that aren’t there? Do you always know which way is up? Can a corridor go on forever?

Find out for yourself at Twist Museum, through interactive exhibits that play with how you understand the world around you. It’s your reality, with a twist.

Enjoy immersive experiences as you meander through the museum. Bond with colleagues over exciting exhibits and enjoy food and drink together. The museum is made up of a one way system that takes you through each exhibit. The perfect venue for your next drinks reception or standing dinner reception.

Capacity & layout



up to 300

Catering & drinks

Catering arrangements

Catering arrangements

Catering facilities

Catering facilities





Space rules

Allowed events


Licensed for alcohol

Cancellation policy

100% refundable 200 days before the event



  • Noémie Lavedan

    February 2024

    I really enjoyed having my experience at the twist museum based on Oxford Street in London. I found the rooms with the strange illusions fun but also interesting as they had the explanations next to the art. The light attractions were cool. I went on a Sunday around 2-3pm and it wasn’t too busy but still fairly popular and sometimes had to wait to take photos. There is many things to have a look at and take photos of. I recommend to book tickets online before hand and go on a quieter day (weekday or Sunday/ try avoid Fridays and Saturdays). Staff was lovely. I do recommend.

  • Rose Tolentino

    March 2024

    Absolutely loved My time here!! Displays are great but what sealed the deal is their very lovely team. Genuine smiles and their authentic desire to ensure visitors have a great time sets them apart from the gajillion of other museums in London. Special shout-out to the future novelist team member Dominica for her superb self. Twist short for “the way I see things,” - thank you for existing and preserving play for kids and kids at heart, alike.

  • Lisa Perry

    April 2024

    An excellent afternoon with my 14 year old daughter as a half term treat works well for younger children and when you're struggling for things for the older ones. Quite pricey I thought but comparing other activities all quite similar prices.

  • Richard Levi

    February 2024

    Twist Museum offers a really unique sensory experience... Mostly visual (although there is a sound room), the Twist Museum has an array of illusions and mind bending installations including a room with no colour at all (even everyone who goes in it is immediately bereft of colour!!) To an enormous kaleidoscope that you can stand in. This is a great place to take kids, although any age will enjoy the display. My only complaint is the price (it's rather expensive) especially considering it will take only an hour and a half (at the most) to see and experience everything. Easy to get to - just a moment away from Oxford Circus underground station. We didn't buy tickets in advance and when we got there, there wasn't a queue, but by the time we finished around 2.30pm it was heaving with people!!